Why everything Apple creates is a success?

This is a question that I made hundreds of times to myself. Why Apple is so successful? What is so special to their devices that makes people to buy them?

One obvious answer is that its technology is way ahead the other companies, but it wrong! A lot of companies, like Microsoft, have similar if not better technology departments (R&D departments), but they are not as successful as Apple in those particular devices. Apple was not the first company that created smartphones, other companies did that first, but they could not conquer the smartphone market.

What Apple has that other companies do not?

The first reason is that any product Apple creates, is a product that its creators WANT to have it. This means that the product is meant to cover needs of a regular human, and this is why whenever a product is released everyone wants to buy it, because they need it!

One more important reason is that Apple combines simplicity with complexity. This means that their devices are very complicated to their construction, can do extremely sophisticated things, but the users does not have to know about all these. The user interface is extremely simple and anyone can take advantage of the power of a device without having to be a “geek“.

Apple is the most successful company ever!

Since all the products are meant to be helpful to public, they manage to create an excellent customer service for their products. All their employees are perfectly trained to know all Apple’s devices and whenever you are having a problem they will immediately try to solve your problem!

Apple has an excellent R&D department and whenever they are releasing a new product, they already have a plan for their next device. Apple tries to stay at least two years ahead of their competitors!

What do you think about Apple? Do you believe that all the above are true? Please share your thoughts!